{"id":10742,"date":"2026-10-18T13:10:34","date_gmt":"2026-10-18T13:10:34","guid":{"rendered":"https:\/\/loghouse.com.br\/blog\/videos-influenciam-descoberta-produtos-black-friday-9\/"},"modified":"2026-10-18T13:10:34","modified_gmt":"2026-10-18T13:10:34","slug":"videos-influenciam-descoberta-produtos-black-friday-9","status":"publish","type":"post","link":"https:\/\/loghouse.com.br\/blog\/videos-influenciam-descoberta-produtos-black-friday-9\/","title":{"rendered":"V\u00eddeos impulsionam descoberta de produtos para 55% dos usu\u00e1rios na Black Friday"},"content":{"rendered":"<h2>A for\u00e7a dos v\u00eddeos na Black Friday 2026<\/h2>\n<p>Na temporada de compras da Black Friday 2026, os v\u00eddeos t\u00eam desempenhado um papel crucial na descoberta de produtos. Segundo recente pesquisa divulgada, 55% dos usu\u00e1rios utilizam v\u00eddeos para conhecer e decidir sobre seus itens de interesse durante esse per\u00edodo promocional t\u00e3o esperado do ano.<\/p>\n<h2>Como os v\u00eddeos facilitam a experi\u00eancia de compra<\/h2>\n<p>Os formatos audiovisuais aumentam a intera\u00e7\u00e3o e proporcionam uma vis\u00e3o mais detalhada dos produtos, fortalecendo a confian\u00e7a do consumidor. Seja por meio de tutoriais, reviews, ou demonstra\u00e7\u00f5es, os v\u00eddeos ajudam os compradores a visualizar melhor as caracter\u00edsticas e funcionalidades, reduzindo d\u00favidas e incertezas antes da decis\u00e3o final.<\/p>\n<h2>O papel dos influenciadores digitais<\/h2>\n<p>Influenciadores t\u00eam se mostrado agentes importantes nesse processo, com sua capacidade de conectar marcas e consumidores de forma aut\u00eantica e direta. Eles trazem suas pr\u00f3prias experi\u00eancias e opini\u00f5es, o que cativa o p\u00fablico, acelera a descoberta e estimula compras mais conscientes durante a Black Friday.<\/p>\n<h2>Impacto na log\u00edstica e fulfillment<\/h2>\n<p>Esse crescimento no consumo orientado por v\u00eddeos exige uma estrutura log\u00edstica eficiente para atender prontamente a demanda. Empresas especializadas em fulfillment, como a LogHouse, desempenham papel vital ao garantir o estoque adequado, o armazenamento e a r\u00e1pida entrega, melhorando a satisfa\u00e7\u00e3o dos clientes e o desempenho das vendas.<\/p>\n<h2>Prepare-se para a pr\u00f3xima Black Friday com a LogHouse<\/h2>\n<p>Para lojistas e marcas que desejam aproveitar a alta influ\u00eancia dos v\u00eddeos na decis\u00e3o de compra, preparar a log\u00edstica \u00e9 essencial. Fa\u00e7a uma simula\u00e7\u00e3o de pre\u00e7os no site da LogHouse (<a href=\"https:\/\/loghouse.com.br\" target=\"_blank\" rel=\"noopener noreferrer\">loghouse.com.br<\/a>) e descubra solu\u00e7\u00f5es eficientes para a gest\u00e3o do seu estoque e entregas.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A for\u00e7a dos v\u00eddeos na Black Friday 2026 Na temporada de compras da Black Friday 2026, os v\u00eddeos t\u00eam desempenhado&hellip; <a class=\"read-more\" href=\"https:\/\/loghouse.com.br\/blog\/videos-influenciam-descoberta-produtos-black-friday-9\/\">Continue lendo<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[25],"tags":[],"class_list":["post-10742","post","type-post","status-publish","format-standard","hentry","category-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>V\u00eddeos impulsionam descoberta de produtos para 55% dos usu\u00e1rios na Black Friday - LogHouse<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/loghouse.com.br\/blog\/videos-influenciam-descoberta-produtos-black-friday-9\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"V\u00eddeos impulsionam descoberta de produtos para 55% dos usu\u00e1rios na Black Friday - LogHouse\" \/>\n<meta property=\"og:description\" content=\"A for\u00e7a dos v\u00eddeos na Black Friday 2026 Na temporada de compras da Black Friday 2026, os v\u00eddeos t\u00eam desempenhado&hellip; Continue lendo\" \/>\n<meta property=\"og:url\" content=\"https:\/\/loghouse.com.br\/blog\/videos-influenciam-descoberta-produtos-black-friday-9\/\" \/>\n<meta property=\"og:site_name\" content=\"LogHouse\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.instagram.com\/loghouse_logistica\/\" \/>\n<meta property=\"article:published_time\" content=\"2026-10-18T13:10:34+00:00\" \/>\n<meta name=\"author\" content=\"Diogo Santos\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Diogo Santos\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/loghouse.com.br\\\/blog\\\/videos-influenciam-descoberta-produtos-black-friday-9\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/loghouse.com.br\\\/blog\\\/videos-influenciam-descoberta-produtos-black-friday-9\\\/\"},\"author\":{\"name\":\"Diogo Santos\",\"@id\":\"https:\\\/\\\/loghouse.com.br\\\/blog\\\/#\\\/schema\\\/person\\\/75c507cbe16bacc6b575c5e773564b33\"},\"headline\":\"V\u00eddeos impulsionam descoberta de produtos para 55% dos usu\u00e1rios na Black Friday\",\"datePublished\":\"2026-10-18T13:10:34+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/loghouse.com.br\\\/blog\\\/videos-influenciam-descoberta-produtos-black-friday-9\\\/\"},\"wordCount\":313,\"articleSection\":[\"News\"],\"inLanguage\":\"pt-BR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/loghouse.com.br\\\/blog\\\/videos-influenciam-descoberta-produtos-black-friday-9\\\/\",\"url\":\"https:\\\/\\\/loghouse.com.br\\\/blog\\\/videos-influenciam-descoberta-produtos-black-friday-9\\\/\",\"name\":\"V\u00eddeos impulsionam descoberta de produtos para 55% dos usu\u00e1rios na Black Friday - LogHouse\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/loghouse.com.br\\\/blog\\\/#website\"},\"datePublished\":\"2026-10-18T13:10:34+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/loghouse.com.br\\\/blog\\\/#\\\/schema\\\/person\\\/75c507cbe16bacc6b575c5e773564b33\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/loghouse.com.br\\\/blog\\\/videos-influenciam-descoberta-produtos-black-friday-9\\\/#breadcrumb\"},\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/loghouse.com.br\\\/blog\\\/videos-influenciam-descoberta-produtos-black-friday-9\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/loghouse.com.br\\\/blog\\\/videos-influenciam-descoberta-produtos-black-friday-9\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"In\u00edcio\",\"item\":\"https:\\\/\\\/loghouse.com.br\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"V\u00eddeos impulsionam descoberta de produtos para 55% dos usu\u00e1rios na Black Friday\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/loghouse.com.br\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/loghouse.com.br\\\/blog\\\/\",\"name\":\"LogHouse\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/loghouse.com.br\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pt-BR\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/loghouse.com.br\\\/blog\\\/#\\\/schema\\\/person\\\/75c507cbe16bacc6b575c5e773564b33\",\"name\":\"Diogo Santos\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3058a33920ab1b8dec397e6d8bc6477ba2ec08e700be83e2620b02f872ee84d5?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3058a33920ab1b8dec397e6d8bc6477ba2ec08e700be83e2620b02f872ee84d5?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3058a33920ab1b8dec397e6d8bc6477ba2ec08e700be83e2620b02f872ee84d5?s=96&d=mm&r=g\",\"caption\":\"Diogo Santos\"},\"description\":\"CEO da Loghouse\",\"sameAs\":[\"http:\\\/\\\/loghouse.com.br\\\/blog\",\"https:\\\/\\\/www.linkedin.com\\\/in\\\/diogosantos1986\\\/\"],\"url\":\"https:\\\/\\\/loghouse.com.br\\\/blog\\\/author\\\/admin\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"V\u00eddeos impulsionam descoberta de produtos para 55% dos usu\u00e1rios na Black Friday - LogHouse","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/loghouse.com.br\/blog\/videos-influenciam-descoberta-produtos-black-friday-9\/","og_locale":"pt_BR","og_type":"article","og_title":"V\u00eddeos impulsionam descoberta de produtos para 55% dos usu\u00e1rios na Black Friday - LogHouse","og_description":"A for\u00e7a dos v\u00eddeos na Black Friday 2026 Na temporada de compras da Black Friday 2026, os v\u00eddeos t\u00eam desempenhado&hellip; Continue lendo","og_url":"https:\/\/loghouse.com.br\/blog\/videos-influenciam-descoberta-produtos-black-friday-9\/","og_site_name":"LogHouse","article_publisher":"https:\/\/www.instagram.com\/loghouse_logistica\/","article_published_time":"2026-10-18T13:10:34+00:00","author":"Diogo Santos","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Diogo Santos","Est. tempo de leitura":"1 minuto"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/loghouse.com.br\/blog\/videos-influenciam-descoberta-produtos-black-friday-9\/#article","isPartOf":{"@id":"https:\/\/loghouse.com.br\/blog\/videos-influenciam-descoberta-produtos-black-friday-9\/"},"author":{"name":"Diogo Santos","@id":"https:\/\/loghouse.com.br\/blog\/#\/schema\/person\/75c507cbe16bacc6b575c5e773564b33"},"headline":"V\u00eddeos impulsionam descoberta de produtos para 55% dos usu\u00e1rios na Black Friday","datePublished":"2026-10-18T13:10:34+00:00","mainEntityOfPage":{"@id":"https:\/\/loghouse.com.br\/blog\/videos-influenciam-descoberta-produtos-black-friday-9\/"},"wordCount":313,"articleSection":["News"],"inLanguage":"pt-BR"},{"@type":"WebPage","@id":"https:\/\/loghouse.com.br\/blog\/videos-influenciam-descoberta-produtos-black-friday-9\/","url":"https:\/\/loghouse.com.br\/blog\/videos-influenciam-descoberta-produtos-black-friday-9\/","name":"V\u00eddeos impulsionam descoberta de produtos para 55% dos usu\u00e1rios na Black Friday - LogHouse","isPartOf":{"@id":"https:\/\/loghouse.com.br\/blog\/#website"},"datePublished":"2026-10-18T13:10:34+00:00","author":{"@id":"https:\/\/loghouse.com.br\/blog\/#\/schema\/person\/75c507cbe16bacc6b575c5e773564b33"},"breadcrumb":{"@id":"https:\/\/loghouse.com.br\/blog\/videos-influenciam-descoberta-produtos-black-friday-9\/#breadcrumb"},"inLanguage":"pt-BR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/loghouse.com.br\/blog\/videos-influenciam-descoberta-produtos-black-friday-9\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/loghouse.com.br\/blog\/videos-influenciam-descoberta-produtos-black-friday-9\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"In\u00edcio","item":"https:\/\/loghouse.com.br\/blog\/"},{"@type":"ListItem","position":2,"name":"V\u00eddeos impulsionam descoberta de produtos para 55% dos usu\u00e1rios na Black Friday"}]},{"@type":"WebSite","@id":"https:\/\/loghouse.com.br\/blog\/#website","url":"https:\/\/loghouse.com.br\/blog\/","name":"LogHouse","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/loghouse.com.br\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt-BR"},{"@type":"Person","@id":"https:\/\/loghouse.com.br\/blog\/#\/schema\/person\/75c507cbe16bacc6b575c5e773564b33","name":"Diogo Santos","image":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/secure.gravatar.com\/avatar\/3058a33920ab1b8dec397e6d8bc6477ba2ec08e700be83e2620b02f872ee84d5?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/3058a33920ab1b8dec397e6d8bc6477ba2ec08e700be83e2620b02f872ee84d5?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/3058a33920ab1b8dec397e6d8bc6477ba2ec08e700be83e2620b02f872ee84d5?s=96&d=mm&r=g","caption":"Diogo Santos"},"description":"CEO da Loghouse","sameAs":["http:\/\/loghouse.com.br\/blog","https:\/\/www.linkedin.com\/in\/diogosantos1986\/"],"url":"https:\/\/loghouse.com.br\/blog\/author\/admin\/"}]}},"_links":{"self":[{"href":"https:\/\/loghouse.com.br\/blog\/wp-json\/wp\/v2\/posts\/10742","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/loghouse.com.br\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/loghouse.com.br\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/loghouse.com.br\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/loghouse.com.br\/blog\/wp-json\/wp\/v2\/comments?post=10742"}],"version-history":[{"count":0,"href":"https:\/\/loghouse.com.br\/blog\/wp-json\/wp\/v2\/posts\/10742\/revisions"}],"wp:attachment":[{"href":"https:\/\/loghouse.com.br\/blog\/wp-json\/wp\/v2\/media?parent=10742"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/loghouse.com.br\/blog\/wp-json\/wp\/v2\/categories?post=10742"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/loghouse.com.br\/blog\/wp-json\/wp\/v2\/tags?post=10742"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}