{"id":11179,"date":"2026-10-24T13:12:58","date_gmt":"2026-10-24T13:12:58","guid":{"rendered":"https:\/\/loghouse.com.br\/blog\/galpao-perto-do-consumidor-importance-last-mile-logistica\/"},"modified":"2026-10-24T13:12:58","modified_gmt":"2026-10-24T13:12:58","slug":"galpao-perto-do-consumidor-importance-last-mile-logistica","status":"publish","type":"post","link":"https:\/\/loghouse.com.br\/blog\/galpao-perto-do-consumidor-importance-last-mile-logistica\/","title":{"rendered":"Galp\u00e3o perto do consumidor vale mais: Entenda a import\u00e2ncia do \u201clast mile\u201d para a log\u00edstica moderna"},"content":{"rendered":"

A valoriza\u00e7\u00e3o dos galp\u00f5es pr\u00f3ximos ao consumidor<\/h2>\n

No cen\u00e1rio atual do com\u00e9rcio e da log\u00edstica, a proximidade do galp\u00e3o ao consumidor final tem se mostrado um diferencial competitivo crucial. O Fundo de Investimento Imobili\u00e1rio BRCO11, especializado em log\u00edstica, destaca que a localiza\u00e7\u00e3o estrat\u00e9gica dos centros de distribui\u00e7\u00e3o resulta diretamente na redu\u00e7\u00e3o dos prazos e custos de entrega. Essa valoriza\u00e7\u00e3o de im\u00f3veis pr\u00f3ximos ao consumidor est\u00e1 diretamente relacionada \u00e0 crescente demanda por entregas r\u00e1pidas e eficientes, muito impulsionada pelo crescimento do e-commerce.<\/p>\n

A for\u00e7a do “last mile” no fulfillment<\/h2>\n

O conceito de “last mile” refere-se \u00e0 etapa final da cadeia de entrega, onde os produtos s\u00e3o transportados dos centros de distribui\u00e7\u00e3o at\u00e9 o destinat\u00e1rio final. Segundo o BRCO11, essa fase \u00e9 uma das mais desafiadoras e cr\u00edticas para garantir a satisfa\u00e7\u00e3o do cliente. A efici\u00eancia do last mile impacta diretamente no custo, tempo de entrega e na experi\u00eancia do consumidor, tornando essencial que as opera\u00e7\u00f5es de fulfillment contem com estrutura de armazenagem e distribui\u00e7\u00e3o pr\u00f3ximas do p\u00fablico-alvo.<\/p>\n

Fatores que influenciam a escolha do local do galp\u00e3o<\/h2>\n

Al\u00e9m da proximidade geogr\u00e1fica com o consumidor, outros fatores s\u00e3o considerados para a escolha do local do galp\u00e3o. Infraestrutura vi\u00e1ria, acesso facilitado para transportadoras, seguran\u00e7a, e a disponibilidade de for\u00e7a de trabalho qualificada s\u00e3o elementos que impactam a opera\u00e7\u00e3o log\u00edstica. Tamb\u00e9m h\u00e1 aten\u00e7\u00e3o especial para a sustentabilidade ambiental e tecnologias que otimizem processos internos.<\/p>\n

Impactos para o investidor e o mercado imobili\u00e1rio<\/h2>\n

O mercado imobili\u00e1rio log\u00edstico tem sentido forte influ\u00eancia do crescimento do last mile. Para investidores, galp\u00f5es localizados em \u00e1reas estrat\u00e9gicas apresentam maior liquidez e valoriza\u00e7\u00e3o. No caso do fundo BRCO11, essa estrat\u00e9gia tem resultado em bons retornos e menor volatilidade, pois im\u00f3veis bem posicionados atendem melhor a demanda crescente do varejo e e-commerce, reduzindo o risco de vac\u00e2ncia.<\/p>\n

O futuro do fulfillment e da log\u00edstica urbana<\/h2>\n

Com o avan\u00e7o das tecnologias e a urbaniza\u00e7\u00e3o das cidades, a tend\u00eancia \u00e9 que o last mile se torne ainda mais relevante. Solu\u00e7\u00f5es como centros de distribui\u00e7\u00e3o urbanos, uso de ve\u00edculos el\u00e9tricos e rob\u00f3tica para entregas est\u00e3o ganhando espa\u00e7o. Empresas que investirem em galp\u00f5es pr\u00f3ximos ao consumidor ter\u00e3o vantagem competitiva na velocidade, custo e inova\u00e7\u00e3o nas entregas.<\/p>\n

Quer otimizar sua opera\u00e7\u00e3o log\u00edstica com um galp\u00e3o perto do seu cliente final? Fa\u00e7a uma simula\u00e7\u00e3o de pre\u00e7os na LogHouse<\/a> e descubra as melhores solu\u00e7\u00f5es de fulfillment para sua empresa.<\/p>\n","protected":false},"excerpt":{"rendered":"

A valoriza\u00e7\u00e3o dos galp\u00f5es pr\u00f3ximos ao consumidor No cen\u00e1rio atual do com\u00e9rcio e da log\u00edstica, a proximidade do galp\u00e3o ao… Continue lendo<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[25],"tags":[],"class_list":["post-11179","post","type-post","status-publish","format-standard","hentry","category-news"],"yoast_head":"\nGalp\u00e3o perto do consumidor vale mais: Entenda a import\u00e2ncia do \u201clast mile\u201d para a log\u00edstica moderna - LogHouse<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/loghouse.com.br\/blog\/galpao-perto-do-consumidor-importance-last-mile-logistica\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Galp\u00e3o perto do consumidor vale mais: Entenda a import\u00e2ncia do \u201clast mile\u201d para a log\u00edstica moderna - LogHouse\" \/>\n<meta property=\"og:description\" content=\"A valoriza\u00e7\u00e3o dos galp\u00f5es pr\u00f3ximos ao consumidor No cen\u00e1rio atual do com\u00e9rcio e da log\u00edstica, a proximidade do galp\u00e3o ao… Continue lendo\" \/>\n<meta property=\"og:url\" content=\"https:\/\/loghouse.com.br\/blog\/galpao-perto-do-consumidor-importance-last-mile-logistica\/\" \/>\n<meta property=\"og:site_name\" content=\"LogHouse\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.instagram.com\/loghouse_logistica\/\" \/>\n<meta property=\"article:published_time\" content=\"2026-10-24T13:12:58+00:00\" \/>\n<meta name=\"author\" content=\"Diogo Santos\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Diogo Santos\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/loghouse.com.br\\\/blog\\\/galpao-perto-do-consumidor-importance-last-mile-logistica\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/loghouse.com.br\\\/blog\\\/galpao-perto-do-consumidor-importance-last-mile-logistica\\\/\"},\"author\":{\"name\":\"Diogo Santos\",\"@id\":\"https:\\\/\\\/loghouse.com.br\\\/blog\\\/#\\\/schema\\\/person\\\/75c507cbe16bacc6b575c5e773564b33\"},\"headline\":\"Galp\u00e3o perto do consumidor vale mais: Entenda a import\u00e2ncia do \u201clast mile\u201d para a log\u00edstica moderna\",\"datePublished\":\"2026-10-24T13:12:58+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/loghouse.com.br\\\/blog\\\/galpao-perto-do-consumidor-importance-last-mile-logistica\\\/\"},\"wordCount\":479,\"articleSection\":[\"News\"],\"inLanguage\":\"pt-BR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/loghouse.com.br\\\/blog\\\/galpao-perto-do-consumidor-importance-last-mile-logistica\\\/\",\"url\":\"https:\\\/\\\/loghouse.com.br\\\/blog\\\/galpao-perto-do-consumidor-importance-last-mile-logistica\\\/\",\"name\":\"Galp\u00e3o perto do consumidor vale mais: Entenda a import\u00e2ncia do \u201clast mile\u201d para a log\u00edstica moderna - LogHouse\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/loghouse.com.br\\\/blog\\\/#website\"},\"datePublished\":\"2026-10-24T13:12:58+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/loghouse.com.br\\\/blog\\\/#\\\/schema\\\/person\\\/75c507cbe16bacc6b575c5e773564b33\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/loghouse.com.br\\\/blog\\\/galpao-perto-do-consumidor-importance-last-mile-logistica\\\/#breadcrumb\"},\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/loghouse.com.br\\\/blog\\\/galpao-perto-do-consumidor-importance-last-mile-logistica\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/loghouse.com.br\\\/blog\\\/galpao-perto-do-consumidor-importance-last-mile-logistica\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"In\u00edcio\",\"item\":\"https:\\\/\\\/loghouse.com.br\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Galp\u00e3o perto do consumidor vale mais: Entenda a import\u00e2ncia do \u201clast mile\u201d para a log\u00edstica moderna\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/loghouse.com.br\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/loghouse.com.br\\\/blog\\\/\",\"name\":\"LogHouse\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/loghouse.com.br\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pt-BR\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/loghouse.com.br\\\/blog\\\/#\\\/schema\\\/person\\\/75c507cbe16bacc6b575c5e773564b33\",\"name\":\"Diogo Santos\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3058a33920ab1b8dec397e6d8bc6477ba2ec08e700be83e2620b02f872ee84d5?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3058a33920ab1b8dec397e6d8bc6477ba2ec08e700be83e2620b02f872ee84d5?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3058a33920ab1b8dec397e6d8bc6477ba2ec08e700be83e2620b02f872ee84d5?s=96&d=mm&r=g\",\"caption\":\"Diogo Santos\"},\"description\":\"CEO da Loghouse\",\"sameAs\":[\"http:\\\/\\\/loghouse.com.br\\\/blog\",\"https:\\\/\\\/www.linkedin.com\\\/in\\\/diogosantos1986\\\/\"],\"url\":\"https:\\\/\\\/loghouse.com.br\\\/blog\\\/author\\\/admin\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Galp\u00e3o perto do consumidor vale mais: Entenda a import\u00e2ncia do \u201clast mile\u201d para a log\u00edstica moderna - LogHouse","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/loghouse.com.br\/blog\/galpao-perto-do-consumidor-importance-last-mile-logistica\/","og_locale":"pt_BR","og_type":"article","og_title":"Galp\u00e3o perto do consumidor vale mais: Entenda a import\u00e2ncia do \u201clast mile\u201d para a log\u00edstica moderna - LogHouse","og_description":"A valoriza\u00e7\u00e3o dos galp\u00f5es pr\u00f3ximos ao consumidor No cen\u00e1rio atual do com\u00e9rcio e da log\u00edstica, a proximidade do galp\u00e3o ao… Continue lendo","og_url":"https:\/\/loghouse.com.br\/blog\/galpao-perto-do-consumidor-importance-last-mile-logistica\/","og_site_name":"LogHouse","article_publisher":"https:\/\/www.instagram.com\/loghouse_logistica\/","article_published_time":"2026-10-24T13:12:58+00:00","author":"Diogo Santos","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Diogo Santos","Est. tempo de leitura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/loghouse.com.br\/blog\/galpao-perto-do-consumidor-importance-last-mile-logistica\/#article","isPartOf":{"@id":"https:\/\/loghouse.com.br\/blog\/galpao-perto-do-consumidor-importance-last-mile-logistica\/"},"author":{"name":"Diogo Santos","@id":"https:\/\/loghouse.com.br\/blog\/#\/schema\/person\/75c507cbe16bacc6b575c5e773564b33"},"headline":"Galp\u00e3o perto do consumidor vale mais: Entenda a import\u00e2ncia do \u201clast mile\u201d para a log\u00edstica moderna","datePublished":"2026-10-24T13:12:58+00:00","mainEntityOfPage":{"@id":"https:\/\/loghouse.com.br\/blog\/galpao-perto-do-consumidor-importance-last-mile-logistica\/"},"wordCount":479,"articleSection":["News"],"inLanguage":"pt-BR"},{"@type":"WebPage","@id":"https:\/\/loghouse.com.br\/blog\/galpao-perto-do-consumidor-importance-last-mile-logistica\/","url":"https:\/\/loghouse.com.br\/blog\/galpao-perto-do-consumidor-importance-last-mile-logistica\/","name":"Galp\u00e3o perto do consumidor vale mais: Entenda a import\u00e2ncia do \u201clast mile\u201d para a log\u00edstica moderna - LogHouse","isPartOf":{"@id":"https:\/\/loghouse.com.br\/blog\/#website"},"datePublished":"2026-10-24T13:12:58+00:00","author":{"@id":"https:\/\/loghouse.com.br\/blog\/#\/schema\/person\/75c507cbe16bacc6b575c5e773564b33"},"breadcrumb":{"@id":"https:\/\/loghouse.com.br\/blog\/galpao-perto-do-consumidor-importance-last-mile-logistica\/#breadcrumb"},"inLanguage":"pt-BR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/loghouse.com.br\/blog\/galpao-perto-do-consumidor-importance-last-mile-logistica\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/loghouse.com.br\/blog\/galpao-perto-do-consumidor-importance-last-mile-logistica\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"In\u00edcio","item":"https:\/\/loghouse.com.br\/blog\/"},{"@type":"ListItem","position":2,"name":"Galp\u00e3o perto do consumidor vale mais: Entenda a import\u00e2ncia do \u201clast mile\u201d para a log\u00edstica moderna"}]},{"@type":"WebSite","@id":"https:\/\/loghouse.com.br\/blog\/#website","url":"https:\/\/loghouse.com.br\/blog\/","name":"LogHouse","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/loghouse.com.br\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt-BR"},{"@type":"Person","@id":"https:\/\/loghouse.com.br\/blog\/#\/schema\/person\/75c507cbe16bacc6b575c5e773564b33","name":"Diogo Santos","image":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/secure.gravatar.com\/avatar\/3058a33920ab1b8dec397e6d8bc6477ba2ec08e700be83e2620b02f872ee84d5?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/3058a33920ab1b8dec397e6d8bc6477ba2ec08e700be83e2620b02f872ee84d5?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/3058a33920ab1b8dec397e6d8bc6477ba2ec08e700be83e2620b02f872ee84d5?s=96&d=mm&r=g","caption":"Diogo Santos"},"description":"CEO da Loghouse","sameAs":["http:\/\/loghouse.com.br\/blog","https:\/\/www.linkedin.com\/in\/diogosantos1986\/"],"url":"https:\/\/loghouse.com.br\/blog\/author\/admin\/"}]}},"_links":{"self":[{"href":"https:\/\/loghouse.com.br\/blog\/wp-json\/wp\/v2\/posts\/11179","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/loghouse.com.br\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/loghouse.com.br\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/loghouse.com.br\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/loghouse.com.br\/blog\/wp-json\/wp\/v2\/comments?post=11179"}],"version-history":[{"count":0,"href":"https:\/\/loghouse.com.br\/blog\/wp-json\/wp\/v2\/posts\/11179\/revisions"}],"wp:attachment":[{"href":"https:\/\/loghouse.com.br\/blog\/wp-json\/wp\/v2\/media?parent=11179"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/loghouse.com.br\/blog\/wp-json\/wp\/v2\/categories?post=11179"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/loghouse.com.br\/blog\/wp-json\/wp\/v2\/tags?post=11179"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}